Starting a massage business requires careful planning, research, and attention to detail. Understanding the basics is essential, including licenses, insurance, and liability coverage. A well-structured business plan will guide decision-making and ensure long-term success. Setting up your business involves choosing a business structure (sole proprietor vs company) and registering with the relevant authorities. Choosing a unique name for your business that reflects its values and specializing in specific services can help attract clients. Effective marketing strategies, such as establishing a social media presence and developing a referral program, are also crucial. Launching your massage business involves setting the final pieces in place and executing an ambitious sales plan.